Welcome to SearchandRank.com!  The site where you learn how people search for sites and how search engines rank sites.  Many new webmasters buy a domain, host the domain, build a site and let it go.  We have been playing with our own sites, our customers sites and companies we have worked for, so we have tried and failed and tried and failed and tried and succeeded.  We are trying to pass on our knowledge to help small business’s compete with big brother and the rest of the powerhouse conglomerates that are out there.

First thing first in order to understand SEO (search engine optimization) you have to know what doing it is going to provide you with.  Every cause has an effect and every action has a reaction, very much the same with SEO.

Each page within your site has it’s own “unique” url,  so each page should be unique.  It’s own title, it’s own content, it’s own pictures and videos.  This way when search engines visit the site’s page, there is another category for it to list the page under.  You don’t want to compete with your own site! You should really keep each page to about 200 words of  “text content” or more.  Search engines tend to only read the first 200 words of a page in order to conserve time to get to the trillions of sites that are out there.

After your content is laid out here is the time to pick out “keywords” that you think “searchers” would use in order to “land” on your page and browse your content.  Think of how you search for something, chances are you don’t put in “one word” you put in a “keyword phrase”, this phrase is a money phrase that you want to concentrate on in order to “theme” the page and create  monetization.