What is E-E A-T and how It Affects SEO in 2026?

E-E-A-T

Google’s E-E A-T framework: Expertise, Experience, Authoritativeness, Trustworthiness, is a method to assess the quality of content and its credibility. In simple words, it asks Who is responsible for this content? What information are they aware of, and how reliable are they? Google’s own guidelines stress trustworthiness as the primary aspect of this system. This […]

How to Drop a Pin on Google Maps in 2026 (Android, iPhone & PC)

Ever stumbled upon a cool spot—like a hidden café or a forgotten parking spot—and wanted to save it for later? Google Maps’ “drop a pin” feature is the perfect solution. A dropped pin acts like a digital thumbtack on the map, marking the exact GPS coordinates of any location (even places without street addresses). This […]

White Label SEO vs Hiring In-House: Cost, Control & Risk Comparison

White Label SEO

As the founder of SAR Searchandrank and a certified digital marketing expert, I’ve helped many agencies and businesses decide between building an in-house SEO team or partnering with a white-label provider. Both paths have trade-offs in terms of cost, control, risk, and scalability. In this article I’ll share insights from my experience (backed by industry […]

How I Audit a Website Step-by-Step Before Starting SEO

I’m Jaivinder Singh, founder of Searchandrank (SAR) and a certified digital marketing expert. Over the years I’ve audited dozens of sites, and I know a thorough SEO audit is like a health check for a website. Before jumping into optimization, I systematically check everything that can affect rankings, user experience, and conversions. In this post, […]

Full Technical SEO Checklist 2026

Technical SEO is the foundation of any successful search strategy. It comprises all the behind-the-scenes optimizations that help search engines crawl, index, and render your site efficiently. In practice, technical SEO ensures your site answers three key questions: “Can crawlers navigate your site without hitting walls? Can search engines understand your content without getting lost? […]

Choosing the Right Shopify SEO Services: What You Need to Know in 2026

Shopify SEO Services

Shopify merchants often juggle products, promotions, and user experience but without strong SEO, even the best store can go unnoticed. SEO (search engine optimization) aligns your site with how customers search, driving organic traffic. In fact, Google processes about 16.4 billion searches per day, and organic search accounts for roughly 68% of web traffic Moreover, […]

What is Search and Rank (SAR)?

What is SAR

Search and Rank (SAR) is a full-service white-label digital marketing and web design agency. SAR operates as a “silent fulfillment partner” – it delivers comprehensive digital marketing solutions under your own brand. In practice, SAR provides everything from SEO and PPC to social media management, web design, content creation, reputation management, CRO, and email marketing. […]

Top 5 Website Redesign Service Companies in 2025

Website Redesign

A dated or slow website can severely hurt your business: users form an opinion in just seconds, and a poor first impression drives them away. In fact, most people judge a company’s credibility by its site design, and many will abandon a site due to poor functionality. Slow-loading pages lose the majority of visitors, and […]

5 Best AI Overview Rank Tracking Tools (2025)

Ai Overview

The SEO world has entered a new era, one powered by artificial intelligence. Google’s AI Overviews (formerly “SGE”) have transformed how users see and interact with search results. You can rank first organically and still lose traffic if Google’s AI-generated answer gives users everything they need right on the page. That’s why AI Overview rank […]

Technical SEO Audit Services- A Practical Guide

Technical SEO

If your website has strong content but stalls in organic search, technical issues are often the hidden cause. This guide explains what a technical SEO audit is, how to run one (or evaluate a vendor), and exactly how to fix the common problems that stop search engines and users from getting the most value from your site. […]

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